DIGITAL SIGNAGE SOLUTION

Digital Signage  is a form of displaying information, advertising or other types of information on LCD, LED, Plasma ... Digital Signage is increasingly widely used in Digital Marketing.

Application fields

• Hotels, resorts, restaurants,
• Retail: supermarkets, commercial centers
• Showrooms: fashion, cars, motorbikes ..., display and introduce products, museums, galleries, event organizers
• Health: hospital, spa, ....
• Public areas: airports, train stations, entertainment areas, parks, etc.
• Education: universities, training centers.
• Financial institutions, banks, securities companies
• Factories
• Blocks of companies: corporations, multinational companies, event companies ... ..

Introduce products at the store	Menu table for restaurants	Advertising screen Commercial center

Why Digital Signage plays an important role in advertising and communication in today's era?

Today, along with the strong development of audiovisual electronics, communication networks, Signage (signs) not only exists on rudimentary signs with simple forms but also towards the display. Multimedia content (Multimedia Content) through electronic boards and electronic screens is more colorful and flexible. Information is diversified in form as well as content, flexible display and interaction is getting better with viewers, not as rigid as before, that is Digital Signage or Digital Screen Technology.

Why choose Digital Signage?

There are many reasons for Digital Signage to become a more affordable alternative to traditional content display formats

• Cost savings: with the cost and durability of electronic devices today, a one-time payment to have a system that displays everything, multi-features, attractive is very worthy.
• Update content remotely: the content of the Digital Signage system supports updating from anywhere (any time), anytime (anywhere).
• Rich multimedia content: videos, image libraries, unlimited effect demonstrations that help achieve the highest promotional goals.
• Customize content display: set up schedule, contextual, real-time indicator.
• Real-time (Multi-Interactive) interaction: The manager can interact, viewers (Audience) can influence the display, support the live and flexible system. active.

Benefits of Digital signage

Try to visualize the most simple and simple. Your business is a retail unit to consumers and you are assigned by the company to deploy a marketing campaign of a new product group to customers in showrooms enterprise. The first thing you think about: using banners and standees to advertise products to attract customers' attention ... (as the supermarkets in Vietnam are using), ending public campaigns. The company has to remove it again. And if you have a new campaign, you start and end like that ... Do you realize that it takes a lot of time, effort, personnel, and waste (not to mention the generation of error: the quality of banners and printing is not guaranteed ...). Digital signage will help you implement these tasks in the most professional and effective way for the benefits and advantages that it brings:

• On the same area you can display a lot of information content in different formats (video, photo, flash, power point, text ...), allowing you to convey more content to customers. And for customers, watching a video or advertising image will be more interesting than holding a brochure and reading
• Allows you to easily edit, change, update display content quickly
• Allows access to remote system operation: LAN / WAN, 3G, anytime, anywhere
• Dital signage helps you manage more professionally, professionally: automatically broadcast content on schedule: day, week, month; can schedule a group broadcast, or follow a specific screen; You can schedule a player to turn off the screen, advertise the screen, monitor the status and capture the screen remotely.
• Save labor, printing costs, paper, still be able to use the system for other advertising campaigns (in the long run the cost of Digital Signage is rated more effective)
• A very important part is that it helps increase revenue for businesses: by displaying more promotional information, images, achievements .... of the unit to customers to increase persuasion or reduce promotional prices to stimulate demand, in addition businesses can also take advantage of their TV channel to lease ads with partners.vv.
• Investing in Digital Signage contributes to helping your unit more professional and technology in customer reviews.

Digital signage is used for many different purposes:

• Provide information: For example, information about flights at the airport, information on service prices in hospital lounges, meeting schedules of state administrative agencies.
• Increasing advertising revenue: Promoting discounts and promotions in the retail chain
• Advertising for 3rd parties: Selling the amount of advertising on the screen to interested businesses, businesses working on DOOH, service providers, communication agents ...
• Increasing customer experience: For example, in restaurants, Digital signage located in the food queue area, the screen can generate recipes, food processing processes, increase the customer understanding.
• Impact on customer behavior: For example, in the retail system digital signage display system can regulate the number of customers to a desired area (driving customers to areas of discount products or gifts)
• Building business image: For example, Pico plaza in addition to distributing information on promotional discounts, Pico delivers achievements and awards, charitable activities ...

Components of digital signage (Components of Digital Signage)

There are hundreds of different companies that provide components for the field of digital signage. The following are the seven key components that they work together to create an effective working system:

• content
• Screen selection
• Layout & hanging screen
• Devices running programs (Media players)
• Cable and connected device
• Software Control
• Deployment & Services

CNTech is a distributor of high quality advertising display in Vietnam market. With many years of experience in the field together with consulting staff, well trained and trained technicians will surely bring you the most professional and enthusiastic service experience.

CNTech Digital Signage Solution

Contact us for the fastest and best support: 0909 39 29 38 or 0909 69 29 38

Email: sales@cntech.com.vn